Coinbase is setting a new standard for how projects go to market by creating a balanced and transparent token sales platform for both issuers and users worldwide.
For users everywhere, this means equitable access to their favorite tokens with clear disclosures and transparent terms. For issuers, it means distribution to Coinbase’s global retail user base, with the sale design optimized for the long-term health of the project.
While the platform launches globally in most regions, this is especially a historic moment for U.S. investors: after six years of being largely shut out of public token sales by strict government rules, American retail users can finally participate on equal footing with the rest of the world—starting with the inaugural Monad (MON) sale from November 17–22. It is a major win for the American crypto economy and a long-overdue step towards fair and regulated access.
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Fairness Through Innovation
The platform abandons the chaotic “first-come, first-served” model that traditionally favours well-connected insiders. Instead, Coinbase employs a unique “filling from the bottom” algorithm that prioritizes smaller investors, ensuring broader token distribution. Sales operate through week-long request windows where participants can submit orders anytime before an algorithm determines final allocations.
The system rewards genuine community supporters. Users who quickly flip tokens within 30 days face reduced allocations in future sales, discouraging speculation.
Transparency as Foundation
Coinbase mandates comprehensive disclosures about projects, tokenomics, and founding teams. Issuers face strict six-month lockups preventing over-the-counter or secondary market sales without approval and public disclosure.
Coinbase will charge token issuers a percentage-based fee calculated solely on the USDC proceeds they raise during the sale—no separate listing fees are applied to issuers for getting their tokens on the exchange afterward. For everyday users (buyers and participants), it’s completely free: zero participation fees, zero listing-related charges, and no hidden costs to join or buy tokens.
With this launch, Coinbase isn’t just reviving the token sale—it’s redefining how trust, access, and innovation can coexist. As the world watches, America’s digital asset market may finally be entering its next era of open participation and responsible growth.
