- Ethereum (ETH): A popular cryptocurrency and blockchain platform used for smart contracts, apps, and digital payments .
- Ether: The native token of Ethereum, used to pay for transactions and services on the network .
- EMJ Capital: A tech-focused investment firm founded by Eric Jackson .
- Eric Jackson: Founder of EMJ Capital and a well-known investor who often shares insights on tech and crypto markets .
- ETF (Exchange-Traded Fund): A financial product that lets people invest in assets like crypto without directly owning them .
- Staking: Locking up crypto to help run a blockchain network and earn rewards in return .
- Tokenize: Turning real-world assets (like money, stocks, or property) into digital tokens on a blockchain so they can be used, traded, or tracked more easily .
Ether could reach to $1.5 million per token in the coming years, according to EMJ Capital founder Eric Jackson, who believes the cryptocurrency’s next major rally could take markets by surprise.
In a series of posts shared on X over the weekend, Jackson said Ethereum remains significantly undervalued. He described the blockchain as “quietly becoming the dominant rail system” for crypto transactions, supported by deflationary token economics that reduce the overall supply over time.
Jackson pointed to two major catalysts that could drive a massive price surge. One is the growing possibility that the U.S. Securities and Exchange Commission will approve Ethereum exchange-traded funds (ETFs) that include staking features. The other is the increasing use of the Ethereum network by large financial institutions, which could bring even more demand and legitimacy to the platform.
“Once ETH becomes a productive, staked asset within an ETF wrapper… It’s no longer just ‘digital oil.’ It’s an institutional-grade yield product. ”
Eric Jackson
The SEC already gave the green light for spot Ether ETFs in July 2024, and analysts are now watching closely for the next step, allowing products that offer staking rewards, an upgrade that could significantly increase investor interest.
Why Ether Could Reach $1.5 Million?
There are several reasons why Eric Jackson believes Ether (ETH) could eventually reach $1.5 million, all tied to what he calls the rise of “ETH commerce” and broader adoption of the Ethereum network across industries.
Jackson points to the growing number of major companies already building on or integrating with Ethereum. Firms like Circle, the issuer of the USDC stablecoin, crypto exchange Coinbase, e-commerce giant Shopify, and trading platform Robinhood all rely on Ethereum in some form. According to Jackson, if these companies continue to expand and more users shift from traditional fiat systems to transacting on the blockchain, Ether’s value could rise dramatically.
Beyond that long-term vision, Jackson also laid out nearer-term scenarios. His base case sees ETH hitting $10,000 by the end of the current cycle, expected around March 2026. His more optimistic bull case targets $15,000, assuming stronger-than-expected adoption of layer 2 blockchains and inflows following the anticipated approval of staking-enabled ETH ETFs before October.
What makes his prediction more bold is that it doesn’t even factor in possible breakout growth in key areas like decentralized finance (DeFi), stablecoin usage, or increased activity on layer 2 networks operated by platforms like Robinhood and Coinbase. If those trends accelerate, Jackson believes ETH could become a “100-bagger”, a term used in investing to describe a 100-fold increase in value.
Jackson isn’t new to bold predictions. While not every forecast has come true, he has a strong reputation for spotting big tech and market trends early. In the past, he made accurate calls on companies like Netflix and Tesla before their major growth. He’s also been vocal about the potential of Web3 and blockchain technologies. So, while his $1.5 million prediction for Ether might sound extreme, he’s not just throwing numbers around, his views are backed by years of experience in the investment world.
Ether is now trading at around $3,040, showing a 2.8% rise in the past 24 hours. It’s moving up along with Bitcoin, which reached a new high of $122,000.