When a healthcare company starts buying Bitcoin like a tech start-up collects servers, Wall Street takes notice. Prenetics, the wellness firm co-founded with football legend David Beckham, is doing exactly that, and investors are placing massive bets on the strategy.
The company recently secured backing from heavyweight investors, including Kraken, Exodus, GPTX, DL Holdings, and American Ventures. Tennis star Aryna Sabalenka and entrepreneur Adrian Cheng also expanded their positions in the Monday announcement.
Prenetics aims to raise $216 million through its latest offering, which CEO Danny Yeung plans to funnel into expanding IM8, the wellness brand he launched with Beckham, while simultaneously stockpiling Bitcoin. The company has maintained a disciplined “1 BTC per day” purchasing program since August, accumulating approximately 275 Bitcoin valued at $31 million by late October.
IM8 has already delivered impressive results, generating $100 million in recurring revenue within eleven months and projecting revenues between $160 million and $200 million for 2026. Yeung envisions reaching $1 billion in annual revenue alongside $1 billion in Bitcoin holdings within five years.
Ironically, markets reacted unpredictably to the latest news. Shares dropped by nearly 22% following the announcement before recovering slightly in after-hours trading, though the stock has surged over 160% in the last six months.